In this online conversation, Jacki Davis talks to Luisa Santos, Deputy Director General at BusinessEurope, which supported the work on a recent ECIPE study entitled “The Benefits of Intellectual Property Rights in EU Free Trade Agreements”.
They discuss why intellectual property matters so much for the EU and its global trading position, how it can support European competitiveness, and how the effects of stronger IP provisions in EU Free Trade Agreements would impact the different EU Member States. They also touch upon how the stronger IP provisions in the EU affect its trading partners, particularly developing countries and the link between the EU’s industrial policy and its trade policy.